Our Company

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Ligonier, Indiana, United States
Since 1957, Superior Sample Company of Ligonier, Indiana produces swatch cards, swatch books, swatch samples, fabric samples, stack books, memos, and other sampling products.

Friday, January 4, 2013

SWATCH SAMPLING INSIDE AND OUT

In our many travels throughout the United States, we have visited companies who use a variety of approaches to obtain their swatch samples. A common method is to produce the swatch samples internally using staff and limited creative alternatives to do so. We ask clients to show us their swatch sampling and find that many have hand-assembled them in low quantities so they can have something to send out to customers.

Our primary question to these clients is whether they realize the hidden costs of internally producing their swatch samples. Things like the non-production that occurs when employees are tied up being focused on hand-assembly of swatch cards, ring sets, or even memos. The precision of cutting, aligning, and even coordinating the materials into a pseudo-production assembly line are all time factors that can make internal creation of swatch samples a costly idea.

Enter Superior Sample.

The amazing fact is that Superior Sample can produce relatively small volumes to large volumes of swatch samples, swatch cards, stack books, or even display boards for a cost that includes efficient processes and a much wider variety of creative options. Outsourcing versus insourcing may be the easiest way to "WOW" your customers with your product samples.