BRANDED SAMPLING

The power of your company image is sometimes overlooked when creating samples of your products. When a potential client is considering multiple vendors for a product you offer, it can sometimes be a matter of what sticks out about your samples.

If you offer fabric samples, wallpaper samples, or swatch samples of other materials, what may set the sample kits apart may be how you BRAND them. Branding is simply the way in which your company labels the products you offer with your logo or company image. An attractive brand label on your sample kit may elevate your company over the competition.

For your next sample project, carefully consider how your company is being branded on the swatch book, stack book, or even display board... it may just be the edge your product samples need to get noticed.